Special speakers: Leandro Santos from Winclap, Karina Dauch from Playkids and Tommy Yannopoulos from Remerge
Not enough time to go through all the content?
No worries, here are the main takeaways:
Timeline:
- 04:00 – Ice Breaking Questions: Favorite Gaming Devices, New Skills in 2020 and Superheroes
- 08:00 – 2020 in Retrospect:
- 09:00 – Surprises in the Gaming Industry in 2020
- 14:00 – Adapting to a fast growing environment
- 21:00 – Importance of Incrementality testing
- 23:00 – Ad Monetization and Bidding tools
- 25:00 – Looking ahead in 2021:
- 26:00 – Monetization and retention in Gaming
- 28:00 – Creatives Innovation
- 30:00 – IDFA and Privacy changes
- 35:00 – Challenges post IDFA: User Acquisition, retention and monetization
- 43:00 – Gaming economy ahead: monetization alternatives
- 47:00 – Gaming trends coming
- 51:00 – Targeting strategies
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